THAI HERB STORIES

Bring an Inspiration from Thailand

Empowering Women & Support Wellness

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Products

We started by 100% natural essential oil blends to introduce our brand.

NEW ARRIVALs

Our Stories

Thai Herb Stories เป็นแบรนด์น้ำมันหอมระเหยจากธรรมชาติ 100% จากประเทศไทย เจ้าของแบรนด์เป็นชาวญี่ปุ่นที่แต่งงานกับชาวไทย ร่วมกับผู้หญิงชาวญี่ปุ่นมากกว่า 20 คน ซึ่งเป็นความร่วมมือที่ยอดเยี่ยมระหว่างประเทศไทยและญี่ปุ่น

แนวคิดของเราคือ 1. น้ำมันหอมระเหยต้องมาจากธรรมชาติ 100% 2. ผลิตในประเทศไทยทั้งหมด 3. ใช้สมุนไพรไทยอย่างน้อย 1 ชนิดในทุกผลิตภัณฑ์

ด้วยวิธีนี้เราจะสามารถช่วยเหลือสังคมไทยได้ โดยเฉพาะชาวสวนสมุนไพรไทย และเราตั้งใจจะพัฒนาแบรนด์ Thai Herb Stories จากประเทศไทยไปสู่ระดับสากล

Thai Herb Stories ได้รับรางวัล Beauty Shortlist Wellbeing Award EDITOR’s CHOICE ประจำปี 2024

Thai Herb Stories is a 100% natural essential oil brand from Thailand. The brand owner is a Japanese who married with Thai & fellow producers are 20+ Japanese women- this is a great collaboration between Thailand & Japan.

Our concept is 1. Natural 100% essential oils, 2. All made in Thailand, 3. Using at least 1 kind of Thai herb in every product.

By this method, we will be able to contribute to Thai Society, particularly Thai herb farmers. We will develop the brand globally from Thailand.

Thai Herb Stories is a winner of 2024 Beauty Shortlist Wellbeing Award EDITOR’s CHOICE.

Who We Are

The brand was founded by the Japanese brand owner Nana Tanaka with the assistance from 28 Japanese women around the world. We are natural aroma oil enthusiasts as from diverse backgrounds.

Our Journey

2008 April : Nana was married to her Thai husband and relocated to Thailand

2023 February : Nana decided to establish her own aroma brand after her financial career as a global banker for 20 years.

2023 April : Fellow supporters remotely joined the team from Japan, Thailand, Singapore, UK, and US. They are aromatherapists, writers, photographers, entrepreneurs, video creators, lecturers, pharmacists, and health/beauty industry experts.

2023 June : The brand “Thai Herb Stories” was established.

2023 September : The products were launched in Thailand.

2023 November : Launch in Japan by Amazon Japan and expand globally

2024 March: Selected as a winner of Beauty Shortlist Wellbeing Award “Editior’s Choice”

2024 May: Participated at ICONCRAFT, 4th floor of ICONSIAM, Bangkok, Thailand

Our Mission

Our mission is to create well-being and sustainable aroma products for women. It is not a secret that scent and emotion are intertwined.  This is especially true for women.

Nana has always been in love with and passionate about natural aroma products. Plant-based natural essential oils are “essential” for her as they help detox her body and mind and restore energy. At the same time, a residence of Thailand, she wanted to contribute to the local Thai farmers and society as a whole.

Thai Herb Stories members visited a Thai local herb farmer community in Jan. 2024. We studies how the herbs grow up & how to make essential oils. This is to understand our products better, where the herbs come from.

We are very impressed how natural, organic herbs- totally 7 kinds of herbs in front of us- Palmarosa, Lemongrass, Lemon basil, Citronella, Patchouli, Kaffir Lime, and Ylang Ylang. It was a great experience to understand the herb farmers- their effort and love towards their herbs.

In addition, Nana has a strong desire to encourage and motivate women even in their difficult times. As a lifestyle blogger, Nana has met many women who shared with her their stories.  As a result, she realized that self-caring can empower women to live stronger.  Nana wanted to create products that can contribute to women’s wellbeing.

Nana’s fellow supporters share the same passion. We hope scent can help women to live-well.  Our target group are women in their 30 – 50s.

Thai Herb Stories Balance Lab is to research well-being for women, especially for Menopause. We held an event to discuss Menopause in Bangkok(Jan. 2024).

Our Value

Our products are made of high quality 100% natural essential oils only – no chemicals, no artificial substances, and no coloring added. The Thai herb ingredients such as Lemongrass, Ginger, Plai, Pomelo, Palmarosa, and Kaffir Lime Fruit are produced by four local farmer communities who follow the international organic standards. The essential oils are extracted through steam distillation.

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Achievements

We actively discuss with business partners & media, have several work-in-progress projects to expand our business. Our achievements are below.

ICONSIAM

In May 2024, Thai Herb Stories is available to purchase at ICONCRAFT, 4th floor of ICONSIAM, one of the largest shopping malls in Bangkok, Thailand.

Beauty Shortlist 2024

Thai Herb Stories won the award of Editor’s Choice by Wellbeing Award in Beauty Shortlist Award 2024. This is a great achievement to step forward. (March 7, 2024)

Thai Perfumers 2024

In Feb. 2024, Thai Herb Stories participated in Thai Perfumers Fair 2024, at Seacon Square Srinakharin. In this 5 days pop-up, we could meet Thai customers, while joined media interviews, etc. It was a remarkable achievement since this is the first non-Thai brand owner to join this fair.

Thai Royal Foundation, Nabha Foundation (under HRH Princess Bajrakitiyabha Narendiradebyavati) has been visited our booth to learn the social activities. We introduced our business concept to contribute Thai society and farmer communities. We use at least 1 Thai herb in every product, our recent visit to Thai herb farmers in Chonburi were well recognized by the manager.

■Dr. Yah, Scent Influencer as well as a doctor visited our booth to try our scent, after she received our gift set by the lucky draw.

Salon Collaboration

Decor Craft Studio is one of the places you can purchase our products in BKK. Spica Hair Design at 2nd floor, you may enjoy Head Spa by our essential oils. Beauty Craft Retreat at 3rd floor, is hair removal salon, which you can also try our scents during the treatment.

YIM’s Style Massage

You can purchase our products at YIM’s Style Massage, at Soi 31 Sukhumvit. Head Massage menus at YIM’s Style collaborate with our essential oils. Thai Herb Stories joined Thai Staff Training to understand How to Use the essential oils, to maximize customer experiences.

Cone No.9

We work together with Cone No.9, one of the most popular cafes in Ekkamai, Bangok. They sell original ceramics, which are used in Cafes in Bangkok. Our essential oils has testers on 2nd floor at Cafe area.

COSMO PROF CBE ASEAN

COSMO PROF CBE ASEAN 2023 was one of the largest cosmetic, beauty product exhibitions in ASEAN. Thai Herb Stories was exhibited at our manufacturer, Scent & Sense Laboratory’s booth. Visitors showed strong interest to our products, so we could see the potential of BtoB.

Pop up events in BKK

On Sep. 12, 2023, Thai Herb Stories joined a charity pop up event ” Rainbow School Charity Event Vol.3″ at Decor Craft Studio, Bangkok. This was the first event for official sale in Thailand. We donated partially from our profit and supported the local children.

On 13 Sep. 2023, Thai Herb Stories joined another pop up event ” Collabon BKK” at Salon hors temps. We were very happy to see visitors again who ask more products & came to see us repeatedly.

Photo by Azusa Uchida Photography

ICONSIAM

In May 2024, Thai Herb Stories joined ICONCRAFT, 4th floor of ICONSIAM, the largest riverside shopping mall in Bangkok. This is a great achievement to be a part of shop with Thailand originated souvenirs and products.

Thai Perfumers 2023, an exhibition at ICONSIAM in Bangkok, Thailand (July 6-9, 2023) . We met Thai customers & received a positive feedback. Started by this success, our journey became further exciting one.

Media

Thai Herb Stories was introduced by Thai Perfumers Official page. Our brand is the first foreign brand owner, exhibited at Thai Perfumers in its history.

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Tokyo Big Sight

Influencer Expo 2023 at Tokyo Big Sight (July 2023). Nana Tanaka was on the main stage, introducing Thai Herb Stories at Tiger Funding, the famous Youtube Channel in Japan.

We could obtain “Willing to support” from all investors.

at this Expo, project members joined with Thai Costumes to attract audiences. Our products were tested by Japanese potential customers at a booth. We successfully obtained another positive feedback.

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Products

We started by 100% natural essential oil blends to introduce our brand.

New Arrivals

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Where you can BUY?

We are happy to announce that finally our products are now available at Shopee Thailand and Amazon Japan. You may visit the link & purchase directly there.

In Bangkok, you can purchase our products at 2 locations. 1. YIM’s Style Massage（Sukhumvit Soi 31, 2. Decor Craft Studio（Sukhumvit Soi 39).

Please register LINE Official now & get the latest information !

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